Liliana Brito

Marketing | Content Creation | Event Management

LilianaBrito.com

2024

Liliana Brito

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Marketing Director

Creative

Portfolio

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Introduction..

Marketing professional with experience in creating and ​executing innovative campaigns within digital marketing, ​brand development, and cultivating loyal communities. ​Skilled in managing a large cross-functioning team to ​accomplish multiple projects at once such as a detailed ​content calendar, hosting large-scale events, and pushing ​the brand to new heights. Passionate about innovating ​marketing solutions and leveraging data-driven insights to ​drive organic digital engagement while creating a genuine ​community around the brand for a successful ROI.

Proven Experinece

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The time at my previous company Kalavers, one of California's largest ​growing restaurant groups, allowed me to lead them as their marketing ​director. I was able to run multiple strategies at once and grow my experience ​in all forms of marketing. Some of those projects included being the face and ​voice for many brand awareness projects. Additionally, I handled all digital ​marketing which included, managing our content calendar, shot lists, and ​distribution and writing all the necessary copy for all creatives for multiple ​social media platforms. I also assisted in directing and leading our ​photographers and videographers to capture our marketing vision. If needed, ​I assisted in editing video content with Capcut and photo content or graphics ​with Lightroom, Illustrator as well as many handy apps. Our digital footprint ​was well established with engaging organic content on our platforms, paid ​meta ads, a well-developed website, and email marketing. Not to mention, I ​strongly believe we owe a large success to our collaborative approach with ​influencer marketing. We continuously thought outside the box and looked ​for opportunities that aligned with the brand and would successfully bring in ​new faces. With that being said, we also successfully executed events from ​conception to execution. This allowed me to practice my interpersonal ​communication skills with customers, vendors, and our internal team to ​ensure a successful and effective event. My previous tasks included but were ​not limited to developing detailed plans and schedules, creating and ​managing budgets, as well as drafting and negotiating contracts with ​customers and vendors. To conclude, I believe that with my well-versed ​marketing experience, I can be a great asset to your team!


Marketing Strategies

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Digital Marketing

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email marketing & meta ads

influencer marketing

140k+

engaging campaigns

Technical Skills

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Graphic Design

With my design background, I can conceptualize ​necessary graphics and create them using Adobe ​Cloud apps such as photoshop and illustrator.

Photo & Video Editing

If I’ve learned anything from being on social media for ​ten years it would be editing! I can edit short-form ​videos with apps such as Capcut or Inshot as well as ​long-form using iMovie. As far as picture editing, I can ​use Lightroom, Photoshop and many other apps.

Team & Project Management

All in all the best way to lead a team through a project ​is through example and experience. Communication ​and respect will always provide the most successful ​outcome!

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Personal Platforms

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References

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Elicia Duran

Kalaveras Director of Development

T (714) 425-6354 || E eliciad@corpkmg.com



Liliana Bahena

Kalaveras Director of Opperations

T (310) 748-6628 || E Liliana@kalaveras.com



Sarita Ocampo

Kalaveras Marketing Manager

T (714)655-5418 || E SaritaO@corpkmg.com



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Let's Work

Together

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(480)886-0578

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britolili96@gmail.com

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LilianaBrito.com